Frequently Asked Questions
What is the Travel Innovation Summit?
The Travel Innovation Summit is a free, two-day virtual event for multi-day travel professionals, hosted by WeTravel. It brings together tour operators, travel advisors, and DMCs from around the world for expert-led panels, hands-on workshops, and practical sessions on winning more bookings and running a successful travel business.
Is the Summit free?
Yes. The Travel Innovation Summit is completely free to attend. There is no ticket cost and no paid tiers – registration gives you access to every session.
When does the Summit take place?
The Travel Innovation Summit takes place over two days: The 29th and 30th of September 2026. Sessions run across the morning and early afternoon in US Eastern Time (ET). You can attend live or watch on demand afterward.
Where is the Summit held? Can I join from anywhere?
The Summit is fully virtual, so you can join from anywhere in the world with an internet connection. There's no venue and no travel required – you attend online from your computer.
Who is the Summit for?
The Travel Innovation Summit is built for professionals running multi-day trips: tour operators, group travel organizers, DMCs, and travel advisors. It's designed for businesses of every size, from solo operators to large enterprise teams. It is not aimed at day-tour or single-activity providers.
Do I have to attend the whole thing?
No. You can join a single session, several, or all of them – whatever fits your schedule. Register once and drop in to the sessions most relevant to you.
Will the sessions be recorded? Can I watch them later?
Yes. Every session is recorded, and registrants receive access to the recordings after the event. If a live session falls at an inconvenient time in your time zone, you can watch it on demand through the WeTravel Academy.
What will I learn at the Summit?
The agenda covers the full arc of running a multi-day travel business: getting found in search and AI, building websites that convert, turning past travelers into repeat bookings, mastering payments and profitability, and putting AI to work in your day-to-day operations. Sessions are practical, not theoretical.
Who hosts the Summit?
The Travel Innovation Summit is hosted by WeTravel, the operating system for multi-day travel businesses. WeTravel runs the event as a free educational resource for the global multi-day travel community.
Do I need to use WeTravel to attend?
No. The Summit is open to all multi-day travel professionals, whether or not you currently use WeTravel. You don't need an account or any WeTravel product to register or attend.
How do I register?
Click any "Save Your Seat" button on this page to register for free. You'll receive a confirmation with details on how to join, plus access to session recordings afterward.

