WeTravel’s Next Chapter: The go-to operating system for multi-day travel businesses

The world of multi-day group travel is only growing. In fact, it’s estimated to be worth $270 billion in 2025. Let’s put this figure into perspective: A record $1 out of every $10 approximately spent in 2024 was forecasted to be on travel, according to an annual report by the World Travel and Tourism Council.

At WeTravel, we get the pleasure of seeing what experiences millions of travelers book using those dollars, every year. Money spent on custom trips created for groups of travelers who share the same passions, from knitting to mountain biking to wine tours. It's groups of students traveling to visit Washington DC, or to march in a St. Patrick's Day parade. It’s trips with similar groups of people, from all walks of life like solo travelers, LGBTQ+ travelers, women travelers.  It's adventure tours that host community-based tourism experiences, like raft building in the Tambopata National Reserve,  or staying overnight in a Bedouin camp in the Sahara. 

Every one of these bookings contributes to a thriving global community and economy, employing millions of people and supporting local suppliers and local communities. That’s why I work every day in this industry – I’m sure it’s why you do, too.

Yet, behind every trip, every experience is the logistics being managed by countless tools – just to keep trips departing. Managing itineraries, bookings, payments, supplier payouts, traveler details, all the while delivering an unforgettable traveler experience, is a lot for any business to keep in sync. 

That leads me to the departure point of this letter – and the future for the multi-day travel businesses. Operators no longer have to choose between growing revenue or managing the details. 

A new version of WeTravel

Gone are the days of relying on a patchwork of tools–and their subscription fees–to manage back and front-end operations, empower your teams, and deliver exceptional experiences. 

We’re keeping everything that 8,000 clients love about WeTravel—a robust suite of booking and payment solutions—and integrating a full flow of tools that are essential to helping operators grow efficiently–and quickly. 

That’s one platform, to manage your entire business and every single step of the traveler’s journey: From the moment they land on your website and click ‘Book Now’ to writing the review they’ll leave after their trip is over. And that same platform manages every detail of operations, from processing payments to managing traveler details, to fund payouts. 

1. Instead of creating itineraries with Canva and sharing by email, WeTravel launched an AI-powered, interactive itinerary builder with an integrated Book Now button, viewable in PDF, mobile app or desktop. At departure, travelers can take the itinerary with them on the road, with live flight tracking and a beautiful display of their daily activities.
   
   “We have seen a 50% increase in sales. People respond to us with way more enthusiasm, and they book right away. One client said, ‘I got so excited that I didn’t even realize how fast I booked’,” WeTravel client and early user of Itinerary feature, and Be In Italy Founder, Matteo Troiani.
   
   
   
2. More improvements and features to personalize the booking experience and save you time. Customize every aspect of the booking process including Add-Ons, Payment Plans, Deposits and embedded eSignature - and stop relying on tools like DocuSign or Google forms. Less friction in the booking process means happier travelers. Use our improved "Participant Tasks" to collect information like dietary preferences from your travelers after the booking occurs, and view all the details in the upgraded Traveler Manifest.  
   
   
   
   
3. Instead of relying on expensive payment processors and banks with hidden fees, use WeTravel to price your trips in your currency, and allow travelers to pay in their currency, with industry-low fees. With multiple ways to pay, travelers can select a payment method they trust, including local payment methods, to save transaction fees.  Or use a quick Payment Link to accept payments from travelers or other businesses.
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4. Discover new suppliers in our Supplier Hub, and pay suppliers instantly and for free, no matter where you are based. From WeTravel Cards for businesses with a US entity and US bank account, to free and instant Supplier Transfers in many currencies, we’ve made sure that paying suppliers is hassle-free.    
   
   
   
   

These enhancements aren’t just about making things easier; they’re about helping businesses in the $270 billion multi-day group travel industry stand out, deliver exceptional experiences, and drive more bookings. The competition to attract and retain travelers has never been fiercer, and WeTravel 2.0 (sorry, I can’t help myself!) ensures you have everything you need in one place.

Powering the Future of Multi-Day Group Travel

We’ve always built WeTravel with one goal in mind: to support the businesses that make multi-day group travel possible. With WeTravel 2.0, we’re taking that commitment even further. We evolve because we see the challenges you face, and we innovate to support your success. This is just the beginning, and we can’t wait to see how you use WeTravel to take your business to the next level.