Free workshop presented by WeTravel

Product Marketing Workshop: Crafting Standout Tour Pages

 Tuesday, February 11th, 2025 ● 1h
9 am PT ● 12 pm ET ● 5 pm GMT

Ready to sell more multi-day tours? If your tours aren't converting the way you'd like, it might be your tour descriptions. Learn how to give your tour pages a little more "oomph" in this interactive workshop with Kelsey Tonner, conversion rate optimization expert.

Bring with you a tour page that isn't quite converting how you'd like and he'll give you suggestions and insights that will have you selling more tours in no time!

About

If you work in the multi-day or group travel industry, you know that the product you’re selling isn’t tangible: it’s experiential, it’s immersive. Product managers spend time sourcing suppliers, crafting itineraries and finding experiences travelers want. Then, product managers and marketers have to put “pen to paper” and bring the trip to a bookable page. 

Within such a competitive industry, it's essential that your tours stand out. This means as much thought should go into creating trips as putting the trip onto a website. That’s why WeTravel is excited to introduce our new series of quarterly workshops so that we can work together to build better-converting trip pages.

Hosted by Kelsey Tonner, of Guest Focus Tour Business Coaching, these interactive workshops will provide you the opportunity to receive live, personalized feedback on trip pages. This isn't just another webinar; it's a chance to improve your conversion rate in real time, with expert advice tailored to your specific needs.

Why Attend?
- Personalized Feedback: You will have the chance to submit your tour page to receive a live review by Kelsey, providing you with specific and actionable recommendations on how to get more bookings.

- Peer Learning: You will also gain insights from live critiques of other tour pages, understanding common pitfalls and best practices that could be applicable to your own site.

- Immediate Impact: You will be able to implement quick changes on the spot to start improving your page’s performance right away.

The one-hour workshop is designed to transform your approach to selling tours online. Whether you're looking to increase direct bookings, enhance user engagement, or simply make sure your tour offerings are as compelling as possible, this workshop is for you.

There will be no recording so make sure you attend live for the chance to elevate your tour pages with a CRO expert. See you there!