Creating Demand for your Tours in Today's Economy

September 29, 2021
Keri Pfeiffer (she/her)
1 min read

How we engage with customers in today’s world needs a new approach and a new mindset.

What we know is what worked in the past, but that isn’t what necessarily works today. Many travel companies know they must do things differently, but they aren’t sure what that looks like, so we will spend an hour talking about what the changes need to be made in your company and give you some valuable marketing insights to increase your bookings & revenue.

What you will learn:

  • The most valuable customer thinking
  • Customer centricity in marketing and sales
  • Targeted marketing to your most valuable customer

Watch Creating Demand for your Tours in Today’s Economy

 


Guest Speaker

 Kate Burda

For nearly 30 years, hospitality revenue management expert Kate Burda has worked with leading brands including Marriott, Hilton, and more. She is CEO and Founder of  Kate Burda & Co., which specializes in revenue management and marketing for the luxury hospitality industry. She is very passionate about her work and helping hotels navigate, not only through the pandemic but beyond as our industry starts to recover and rebound.